Anyone who has launched their own business will tell you that many factors must combine to achieve success: ability, opportunity, and the occasional lucky break all play a role at some point. Maintaining and growing a business, however, involves establishing a brand and an operational approach that stands out and is sustainable.
Bronte Freeman, owner and founder of Freeman Fabrication, Shawnigan Lake, B.C., might say that she has benefited from some luck, but her approach to business growth is very much grounded on allowing challenges to form her and leaning into that to help support the growth of other women. In the process, she has created an aesthetic for the products she makes which has led to the company’s distinctive style. Read more in Canadian Fabricating & Welding...
Author: Rob Colman